New study:
Sustainability
generates amazing
revenue
Sustainability
generates amazing
revenue
A groundbreaking study initiated by THE GREEN NETWORK proves that revenue depends more and more on how consumers evaluate a brand's sustainability performance. Here are just two amazing key findings of the Corporate Sustainabilty Score (CSS): Top brands create 17% of their total revenue because of their good sustainability perception. And consumers have their own ideas of what is really important regarding sustainability and brands.
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